The Cerebral Palsy Alliance of Australia (nee Spastic Centre) certainly seems to think so:

I’m speechless, really. Philip Patston sums it up well, though:

Instead of saying “disabled kids need your help because bureaucracy is inefficient and you might as well make a donation and make your tax dollar go somewhere useful,” some half baked advertising exec has come up with a heart-wrenching diatribe of worrisome, fearful, world-shattering, devastating, agonising testimony from weary parents.

What do you think?

Look, I’m really not sure what to think about the TVC you’ll see below.

I just really resent any primetime imagery (and it was played in primetime) depicting wheelchair users “longing to walk again”. I understand that some would love to return to their lives pre-accident. But as someone that is hugely proud of his contribution to the world’s levels of diversity, and is grateful for the perspective on the world that being a wheelchair user has brought him, watching ads like this makes me cringe.

Like Philip Patston said, “it sets the disability rights movement back 20 years”.

[UPDATE]: Oh yeah, and the music makes me want to throw up.

I’d love to hear your thoughts!